The Tartan Blanket Co. Website
The Tartan Blanket Co. is an online store designing tartan and contemporary blankets, baby blankets and scarves for the aesthetically lead customer.
The site was designed to communicate the brand story as well as presenting the designs in a warm, welcoming way.
A wishlist was incorporated for the customer to be able to save their favourite designs. As well as items in the customers shopping bag, the customer is able to see how many products have been added to their wishlist from the icons designed in the menu bar.
Product title hover functionality was introduced to keep the webpage clean, focusing on the product imagery.
Functionality was introduced to allow customers to interact with the website by uploading images of themselves with designs either directly through the websites product page, ‘your stories’ page or through Instagram.